In our fast-paced, tech-centric world of marketing and advertising, it’s easy to forget that traditional signage still brings in customers. The effectiveness of business signs isn’t just about size or color – they are a key component in how your brand is perceived by local customers. Whether you’re a small business just getting started or a long-established enterprise, there are […]
For optimal readability, outdoor signs should contain 30% to 40% white space. The sign’s content should be clear and concise. Colors should also be eye-catching. The color of a sign’s letters and logo should contrast with its background to create a strong visual impact. It is important to remember that 80 percent of brand recognition occurs through color. Therefore, brands […]
If you own a small business, you may be wondering how to make your business signs look professional. Here are a few things to keep in mind to make your business signs look their best. First, you should decide how much you’re willing to invest in the business. Depending on how many signs you need to make, this amount may […]